6 Products to Welcome Students Back to School

Feb 16

"Don't you just love New York in the fall? It makes me wanna buy school supplies. I would send you a bouquet of newly sharpened pencils if I knew your name and address." Tom Hanks said it bes...

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Your Brand Is Your Business - Market It!

Feb 1

As a marketing professional, you understand better than anyone the importance of establishing a distinct brand presence for your company. People gravitate to those they identify with and can trust ...

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Generation Z vs. Millennials: What’s the Difference?

Nov 26, 2025

We're all familiar with the stereotypes that characterize the millennial generation- avocado toast, “killing” chain restaurants, and being social media obsessed. But what actually defin...

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These Are the Tech-Savvy Promotional Products You Are Looking For

Nov 4, 2025

Technology advances exponentially. By the time you finish reading this article, you might be actually be reading it in some virtual reality café where Elvis is serving you a strawberry daiqu...

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Case Study: Thank You for Spooning

Jul 31, 2025

Description: 12 Oz. Spooner Mug Industry: Advertising / Marketing / Publishing What it was purchased for: A major coupon distributor was looking for a thank you to give out to advertisers. How...

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How Promo Products Can Tell Your Brand's Story

May 27, 2025

Stories are powerful. From sharing stories around the campfire to writing fictional novels, storytelling has connected people together for thousands of years. But, have you ever considered storyte...

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5 Black-Belt Worthy Karate Promo Products

Feb 3, 2025

Ready to chop and kick your way into a win? Well, look no further! Here are five top-notch karate items that are perfect for any karate school! Karate Medal Karate Stress Reliever K...

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Sustainability & Environmental Responsibility: Why it Matters

Jan 12, 2025

As the reality of our planet's changing climate is becoming more and more apparent, being committed to sustainability has become a business imperative in the eyes of consumers. According to a 2018 ...

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Take 5 of These Promotional Products for the Medical Field, and Call Me in the Morning

Dec 14, 2024

It can be tough for people in the medical field to get their names out to new patients. If you own a restaurant, you can have your cool mascot show up at a local sports game and toss out t-shirts. ...

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Case Study: This Promotional Product is in the Bag

Nov 15, 2024

Description: Laundry Bag Industry: Financial What it was purchased for: A credit union wanted to target college students and offer them an incentive to open a new account. They chose a stock desi...

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6 Products to Include in Every Holiday Gift Basket

Oct 18, 2024

It's always a good idea to get those gifts planned out and ready to go before the holiday chaos begins, and that includes client appreciation gifts. But, what do you get them? Put in extra thought ...

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12 Coolest Squeeze Products to Relieve Your Stress

Jul 30, 2024

Admit it, when you get a goodie bag full of promotional products, or you see a booth at a trade show - you immediately gravitate towards the stress relievers. Stress relievers have evolved well bey...

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Yes, There's a Difference: Everything You Need to Know About Pens

Jul 16, 2024

Even as much of our world goes digital and paperless, the pen remains an essential tool in both office and home life. With so many different types of pens, choosing the “write” one can ...

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What’s Up With Unboxing Videos? The Trend You Must Try

Dec 16, 2023

We all enjoy that element of surprise (well, most of us!). User-generated unboxing videos have popped up more and more on YouTube and other social media platforms, adding a surprising value to prod...

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Reusable vs. Disposable Items

Dec 2, 2023

Disposable products are a common part of everyday life for most folks – think single-use items like plastic cutlery, paper plates, shopping bags from the grocery store, napkins, the coffee cu...

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Case Study: Hay, Where'd You Get That Tote?

Oct 18, 2023

Description: Large Boat Tote Industry: Sports / Fitness What it was purchased for: Horse show giveaways How it was distributed: A local horse show needed gifts for their major contributors. A ...

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Your Guide to Drinkware

Sep 4, 2023

Mugs, tumblers, and bottles…oh my! There is an abundance of variety available when it comes to promotional drinkware, which can make it difficult to decide what is the best choice for your b...

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Branding 101: What Makes a Brand Powerful

Jul 7, 2023

A powerful brand is more than just a great logo and a mission statement (although those certainly lay the groundwork for any brand.) We live in a time where competition rises up on every corner, an...

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The Best Apps For Organization

May 31, 2023

For many of us, keeping organized and productive seems to be the goal that haunts us throughout the year – especially in an increasingly digital age where social media, a million calendar rem...

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Graphic Design Terms Everyone Should Know

Apr 24, 2023

It can be hard to communicate with a design team on a project when the designers speak their very own language. That's why we have a rundown of words you may come across frequently that can save y...

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Using Customer Profiles to Find the Perfect Promo Products

Apr 10, 2023

When business owners are asked about the customers they serve, many times, their response is: “Well, we serve everyone…” If a company served everyone, it would be impossible to ...

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Lead a Healthier Lifestyle With These 6 Promotional Products

Jan 7, 2023

Eating healthy. Weight management. Working out five times a week. There are many health-related resolutions we set at the beginning of a new year. But, do we follow through with them? Many times, t...

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Graphic Design Terms Everyone Should Know

Dec 8, 2022

It can be hard to communicate with a design team on a project when the designers speak their very own language. That's why we have a rundown of words you may come across frequently that can save yo...

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It's Party Thyme: 7 Products for Plant Lovers

Oct 28, 2021

In recent years, home gardening has gone from a small hobby to a full-blown trend. Houseplants aren't just beautiful home décor- they're actually good for your health! Owning indoor plants c...

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5 Products That will Send you Over the Moon and out of This World

Oct 7, 2021

For the first time since Neil and Buzz took those first steps on July 16th, 1969, there hasn't been a more exciting time for space exploration than right now. Just recently, we landed another rover...

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A Quick Guide to Promotional Bags

Sep 15, 2021

Whether you're at a tradeshow, school, office, or even the grocery store, chances are that you're going to see a promotional bag. Bags are one of the most ubiquitous promotional products – an...

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What Makes Gen Z Tick?

Sep 7, 2021

It's 2020, and Generation Z is growing up. The generation includes people born between 1995 and the 2010s, putting the group's eldest squarely in their mid-twenties. Chances are that you may work a...

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Your Guide to Promo Hats

Jul 18, 2021

A hat is a hat, right? With so many different styles available, it's easy to get confused. With this quick guide to promotional headwear, you'll learn the differences between the various styles of ...

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6 Things You're Missing Out on by Not Using Promotional Products

May 29, 2021

Promotional products aren't just for niche industry operations. Whether you are a small organization looking to grow your business, or an established company wanting to reach a new market, a produc...

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Case Study: Keep it Cooler

Jan 12, 2021

Description: Dual Compartment Cooler Bag Industry: Corporate / Fortune 500 What it was purchased for: An annual company picnic for employees and their families. Each year they give thei...

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